Offermatica

Offermatica is a leading provider of hosted testing and optimization services that enable marketers to know—with certainty—which online offers and content will increase conversions. Some of the most notable brands online, including Accenture, Columbia House, JoAnn.com, Restoration Hardware, Timberland and Zales, use Offermatica to successfully increase conversions and profits.Offermatica takes a session-based approach to testing that helps marketers improve campaigns, not simply Web pages. Its patent-pending technology determines the individual impact of multiple elements (pricing, creative copy, product display, shopping cart configuration) on conversions and sales for a target source, keyword or segment. Offermatica delivers immediate feedback on which elements are helping, or hurting, and quickly identifies the best performing combination—even if that specific mix is not directly tested. With fast, accurate results, marketers are able to continually test and refine campaigns based on previous outcomes.

Corporate Website :

www.offermatica.com

Research from this company :

Overcoming Three Challenges Facing the Direct Marketer