Turning Customer Interactions into Money: Using Predictive Analytics to Achieve Stellar ROI

SPSS, Inc.

This whitepaper makes the case for using predictive analytics as a catalyst for that growth. It includes best practices from several global companies.

Tags : spss, roi, customer interactions, predictive analytics, return on investment, predictive insight, crm, actionable strategy
Email
Published:  Mar 31, 2009
Length:  11
Type:  whitepaper

Browse Marketing Whitepapers

    

E-commerce

E-commerce solutions, Payment processing, Shopping cart software, Trust and security  
    
    

Internet Marketing

Content Management Systems , Interactive Marketing, Marketing Software, Web Analytics, Webinars & Web Conferencing  

Marketing Research

Business Intelligence, Reputation Monitoring, Market Research, Usability  
    

Traditional Marketing

Branding, Data Management/Analytics, Lead Generation & Automation, Direct Mail/Marketing, Trade Shows/Events, Other  
    
Search Whitepapers      

Find Whitepapers

    

Add Whitepapers

Get your company's whitepapers in the hands of targeted business professionals.

Special Report

This eBook will explore three major pieces of scientific research that can help you better understand how the way product choices are presented and impact people's brains and behavior.